Problems facing the company

Problems Facing the Company
Fuel Efficiency. For almost 2 decades, aviation fuel supply and pricing have remained an
important economic element impacting the Southwest Airlines corporation. Southwest Airlines’
financial portfolio is directly impacted by high jet fuel costs. As even the variety of airline firms
increased year after year, fuel costs reached some all high, producing a vicious spiral. Alternative
energy sources have not had a significant influence, and hence sustaining fuel economy is one of
the company’s primary issues.
Technological Advancements. To believe that technical advancements are one of the
company’s issues may come as a shock. However, technology is indeed a sword, and despite the
upheaval it has wrought, growing reliance on it may expose the entire sector to vulnerability. For
example, in the event of a software failure, the Southwest Airlines operations of the business
may be hampered until the problem is fixed. In the absence of appropriate financing, it may be
hard to upgrade vital infrastructure, such as airplane communications networks, resulting in the
program’s collapse.
Climate Change. Global warming and environmental concerns have been among the company’s
main difficulties for an extended period of time. Due to the fact that commercial aircraft accounts
for a sizable portion of carbon dioxide emissions, the Southwest Airlines sector is under intense
pressure to accept steps to mitigate the environmental effect of air travel.

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